Toyota Kirloskar Motor has given its popular Urban Cruiser Hyryder a style-centric upgrade with the launch of a new ‘Prestige Package’. This optional add-on offers aesthetic and comfort enhancements aimed at customers looking to inject a touch of premium flair into their SUV without stepping up to a higher variant.
The Toyota Hyryder, known for its strong-hybrid technology, refined ride, and solid build quality, now adds more personalization and exclusivity to its mix. The Prestige Package elevates both exterior and interior appeal while offering more value to discerning buyers.
Let’s dive deep into what this package includes, who it’s for, and why it matters in India’s fiercely competitive midsize SUV market.
🚘 What is the Toyota Hyryder Prestige Package?
The Prestige Package is a dealer-level cosmetic upgrade that focuses on enhancing the look and feel of the SUV. It does not modify the engine or mechanical performance but instead boosts visual appeal and cabin comfort.
This package is expected to be available on select variants of the Hyryder’s mild-hybrid and strong-hybrid trims, giving customers the freedom to opt for a premium look without going for the top-end models.
✨ Key Highlights of the Prestige Package
The following features are typically bundled under the Prestige Package for the Hyryder:
🖌️ Exterior Enhancements:
- Thick Chrome Garnish on the Front Grille
- Chrome Accents on Window Lines and Fog Lamp Housing
- Chrome Strip for Tailgate
- Body-colored Cladding or Painted Skid Plates
- Special Prestige Badging
- Optional Black Roof Wrap for Dual-tone Appeal
These cosmetic additions are designed to make the SUV look more upmarket and stylish, appealing to those who want their vehicle to stand out on the road.
🛋️ Interior Upgrades:
- Dual-tone Premium Seat Covers (Black + Beige or Black + Burgundy)
- Soft-touch Dashboard Inserts with Prestige Labeling
- Illuminated Door Sills
- 3D Floor Mats and Trunk Mats
- Leather-wrapped Steering Wheel (in some trims)
The changes inside the cabin make the Hyryder feel a bit more luxurious, even if the base mechanicals remain untouched.
🧰 Which Variants Support the Package?
While Toyota hasn’t officially announced compatibility with all variants, the Prestige Package is likely to be available on mid-spec trims like G and S (mild-hybrid) and G Hybrid trims.
It gives customers of these mid-range variants the option to enjoy a visually richer SUV without the need to invest in the top-spec V Hybrid variant.
💰 Estimated Price of the Prestige Package
Toyota hasn’t declared an official MRP for the Prestige Package, as it’s offered through dealerships, but most reports suggest the package costs between ₹35,000 to ₹55,000, depending on region and customization levels.
The price can vary based on:
- Whether the package is applied at the time of booking
- Dealer location and labor charges
- Optional inclusions like roof wrap or upgraded infotainment
It’s important to note that this is a dealer-installed option, so the final quote may differ slightly from showroom to showroom.
🌟 Why Prestige Package Makes Sense for Buyers
In India, car buyers often seek ways to personalize their vehicle without compromising warranty or quality. The Prestige Package fills that exact gap by offering:
✅ Benefits:
- Enhanced road presence without engine upgrade
- OEM-quality fit and finish with Toyota warranty compliance
- No risk of warranty void like aftermarket mods
- Improved cabin ambiance for family-oriented users
- Good resale value due to official Toyota accessories
Customers who don’t want to stretch their budget to the top variant can now enjoy a near-premium feel at a lower cost.
🔄 How It Compares to Rivals
With this update, the Toyota Urban Cruiser Hyryder gets closer in appearance and feel to its rivals like:
- Hyundai Creta SX(O)
- Kia Seltos HTX+ and GTX Line
- Honda Elevate VX and ZX
- Maruti Grand Vitara Alpha+
While the Hyryder is already the only model offering strong-hybrid technology in the segment, the Prestige Package now helps bridge the gap in terms of design richness and cabin atmosphere, which was often cited as lacking compared to rivals like the Seltos or Creta.
🔋 Mechanical Specs Remain Unchanged
The Prestige Package doesn’t make any mechanical changes, and all powertrain options remain the same:
🚗 Powertrain Options:
- 1.5L K-Series Mild-Hybrid (103 PS)
- 1.5L TNGA Strong-Hybrid (115 PS combined)
- Transmission: 5-speed MT, 6-speed AT, or e-CVT
- Drivetrain: FWD (AWD available in mild-hybrid MT only)
This means fuel efficiency, driving dynamics, and safety features all remain consistent with the base vehicle, so buyers enjoy cosmetic luxury without trade-offs.
🛡️ Warranty and Service
Being an official Toyota accessory bundle, the Prestige Package does not affect the standard warranty of the car. Customers also get coverage on fitted items, usually up to 1 year or 20,000 km, depending on dealer policy.
Also, since it’s fitted at the dealership, all parts are integrated seamlessly into the existing architecture, ensuring no electronic or mechanical issues.
📅 Availability and Delivery
The Prestige Package is available starting July 2025 across Toyota dealerships in India. Buyers can opt for it at the time of booking or later during delivery, based on dealer stock.
Toyota may also roll out special limited-time editions in the festive season bundling the Prestige Package as part of promotional offers.
🏁 Final Thoughts
With the introduction of the Prestige Package, Toyota has smartly addressed a growing demand for mid-level luxury at a manageable cost. It offers a significant cosmetic uplift without touching the proven mechanicals of the Hyryder.
If you’re in the market for a stylish, fuel-efficient midsize SUV and wish to stand out without overspending, the Urban Cruiser Hyryder with the Prestige Package might just be the perfect fit. It brings a touch of elegance and individuality, wrapped in Toyota’s signature reliability and hybrid tech leadership.