The Mahindra Thar has always been a symbol of rugged capability and adventure. With the launch of the Thar Roxx 2025, Mahindra takes things to the next level by blending that classic off-road muscle with modern design, premium interiors, and tech-rich features. It’s not just an off-roader anymore — it’s now a lifestyle SUV that’s equally at home in urban environments.
The Roxx edition adds a bolder visual identity, enhanced creature comforts, and exclusive styling tweaks that make it stand out from the standard Thar. Let’s take a closer look at what makes the Thar Roxx 2025 an irresistible package for SUV lovers.
🛠️ Engine & Performance: Born to Conquer Every Terrain
The Mahindra Thar Roxx 2025 continues with the proven engine options from the standard Thar but receives some tuning and cosmetic upgrades to match its adventure-ready personality.
Engine Options:
| Engine Type | Displacement | Power Output | Torque | Transmission |
|---|---|---|---|---|
| 2.0L Turbo Petrol | 1997 cc | 150 bhp @ 5000 rpm | 320 Nm @ 1500 rpm | 6MT / 6AT |
| 2.2L Turbo Diesel | 2184 cc | 130 bhp @ 3750 rpm | 300 Nm @ 1600 rpm | 6MT / 6AT |
- Drivetrain: 4×4 with low-range transfer case (standard)
- Suspension: Enhanced with off-road tuned setup for better articulation
- Tyres: 17-inch or 18-inch all-terrain tyres with exclusive alloy design
- Ground Clearance: ~226 mm
Whether you’re driving through sand dunes, rocky trails, or water-logged roads, the Thar Roxx doesn’t flinch. It’s engineered for the wild — but refined for the city.
🔥 Design That Demands Attention
The biggest USP of the Roxx edition is its cosmetic overhaul, which makes it look more aggressive, sporty, and stylish than the regular Thar.
Exterior Highlights:
- Dual-tone paint scheme (Black-White, Grey-Red themes)
- ROXX badging on fenders and tailgate
- Matte black front grille with red accents
- New front and rear bumpers with skid plates
- Smoked LED headlights and tail lamps
- Raised bonnet scoop and cladding enhancements
- Roof-mounted LED light bar (optional)
These features give the Thar Roxx a commanding road presence and a custom-built look straight from the factory.
🛋️ Interiors: Rugged on the Outside, Plush on the Inside
Unlike its predecessor, which focused solely on utility, the Thar Roxx 2025 introduces a new level of cabin sophistication.
Interior Features:
- Leatherette upholstery with red stitching
- ROXX logo embossed seats
- Touch-enabled 10-inch infotainment system
- Premium matte dashboard inserts
- Customizable ambient lighting
- Front armrest with storage
- All-weather floor mats and waterproof upholstery (optional)
Though built for adventure, the Thar Roxx doesn’t compromise on comfort, convenience, or class.
📲 Technology & Connectivity
The Thar Roxx 2025 integrates modern tech seamlessly into its rugged DNA, making it ideal for both adventurers and city slickers.
Smart Features:
- 10-inch touchscreen infotainment with Android Auto & Apple CarPlay
- Connected car tech with Mahindra AdrenoX support
- Built-in navigation, voice commands, & over-the-air updates
- Digital-analog instrument cluster with color MID
- Rear parking camera with dynamic guidelines
- Wireless phone charger and USB-C ports
The SUV also includes off-road info display — showing incline angle, compass, tyre pressure, and more.
🛡️ Safety: Strength You Can Count On
Mahindra has made 6 airbags and enhanced body strength standard in the top-spec Thar Roxx 2025. It also meets the latest GNCAP safety norms, making it one of the safest lifestyle SUVs in its category.
Safety Features:
- 6 airbags
- ESP with rollover mitigation
- ISOFIX child seat mounts
- Hill-hold and hill-descent control
- ABS with EBD
- Tyre Pressure Monitoring System (TPMS)
- Rear parking sensors & camera
- Seatbelt reminder and speed alerts
Even in the wildest terrains, the Thar Roxx ensures that safety never takes a back seat.
💰 Price & Variants
Mahindra is expected to offer the Thar Roxx 2025 in limited variants, possibly based on the LX 4×4 trim, with exclusive cosmetic and tech add-ons.
| Variant | Fuel Type | Transmission | Expected Price (Ex-showroom) |
|---|---|---|---|
| Thar Roxx Petrol | Petrol | Manual | ₹16.20 – ₹16.80 lakh |
| Thar Roxx Petrol | Petrol | Automatic | ₹17.50 – ₹18.20 lakh |
| Thar Roxx Diesel | Diesel | Manual | ₹16.80 – ₹17.30 lakh |
| Thar Roxx Diesel | Diesel | Automatic | ₹18.30 – ₹18.90 lakh |
The pricing places it slightly above the standard Thar, but considering the added features, design enhancements, and exclusivity, it offers great value for enthusiasts.
✅ Pros and Cons
Pros:
✔️ Unique design and premium factory customization
✔️ Powerful turbocharged petrol and diesel engines
✔️ Improved comfort and infotainment features
✔️ Proven 4×4 capability and rugged construction
✔️ Loaded with tech and safety features
Cons:
❌ Not ideal for large families (3-door only)
❌ Slightly high price for casual users
❌ Fuel economy not as high as crossovers or sedans
👤 Who Should Buy the Thar Roxx 2025?
This SUV is built for:
- Adventure lovers who want factory-fitted 4×4 luxury
- Urban buyers seeking a lifestyle statement
- Young professionals and influencers wanting to stand out
- Enthusiasts who love off-roading and weekend getaways
- Buyers who want a feature-rich, rugged SUV with showroom exclusivity
The Thar Roxx is not just about functionality — it’s about individuality and passion.
🏁 Final Verdict: Is the Thar Roxx Worth It?
The Mahindra Thar Roxx 2025 isn’t just another trim level — it’s an experience. It combines the mechanical confidence of the original Thar with the luxuries and features of modern SUVs, offering a well-balanced package that is as tough as it is tasteful.